By

Mark Pinkerton
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How to provide good digital consultancy when working remotely? 4 tips on how to do it successfully We thought it would be interesting to share some of our recent experiences with you some of this may resonate, either way, we’d love your feedback and comments! Recently we’ve been working fully remotely with a US-based client....
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Screwfix is the eCommerce jewel in the Kingfisher crown. Results for the last 12 months were posted earlier today and it’s clear we’ve all been spending on DIY during the lockdowns of 2020. Screwfix grew eCommerce twice as fast as B&Q, despite already being 5 times the size. That is a phenomenal performance!   Overall...
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In a recently published report KPMG identified that ‘……..becoming Customer centric for retailers was just about the only remaining survival strategy’ – whether that’s actually true or not is the subject of much debate, but what is indisputably clear is that those who don’t even consider it may not be around to reap the benefits. The...
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Becoming Customer-Centric.  What does ‘becoming Customer-Centric’ mean? – to some, it’s merely a new focus away from products and services – to the more enlightened it’s the alignment of organisational outcomes with customer outcomes. We are all familiar with many of the commercial benefits: greater customer retention lowers marketing costs and improves revenue & profitability;...
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Doing the basics really well – The New Normal – Episode 6 In our recent post ‘The New Normal’, we identified six key themes for the new, emerging digital retail/ D2C world. 50-60% of retail sales will now be online as a result of Covid-19 and leaders and teams need to think and act, differently...
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In our recent post ‘The New Normal’, we identified six key themes for the new, emerging digital retail/ D2C world. 50-60% of retail sales will now be online as a result of Covid-19 and leaders and teams need to think and act, differently. Enhancing and optimising the existing is not enough to ensure future customer...
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Would your business have fared better through this crisis if you had greater agility? In Prospero’s recent post ‘The New Normal’, we identified six key themes that are vital in the new, emerging digital retail/ D2C world. 50-60% of retail sales will now be online as a result of Covid-19 and leaders and teams need...
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In our recent thought-piece on the New Normal, we highlighted that retailers and brands with Direct to Consumer (D2C) businesses, need to adopt a new model. All aspects need to be viewed in conjunction with each other as the change process needs to be holistic. This goes some way beyond the obvious sanitation and distancing...
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What will the New Normal be? Whilst many sectors are likely to need unspecified radical changes to a number of their previous activities, it feels undeniably true that digital will sit even closer to the heart of how businesses and brands need to connect with their consumers. 50-60% online sales could well be the New...
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