Category

Customer-Centricity
Delighted to join Vikram Saxena of Better Commerce and Paul Sanderson from The Commerce Team to a fireside chat about ‘ the joys of re-platforming. The event was hosted by The Fashion Network and brought together a number of topics under the banner of ‘how do you really know you need to’ Many thanks to...
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Rarely does Ealing attract very new/ground breaking ideas, granted its the home of London Jazz and the location for the world famous Ealing studios – but much of that was a long time ago. Image my surprise to find out that the first UK branch of Amazon Fresh was opening on Ealing’s main shopping street...
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photo of women shopping for a dress
Becoming Customer-Centric.  What does ‘becoming Customer-Centric’ mean? – to some, it’s merely a new focus away from products and services – to the more enlightened it’s the alignment of organisational outcomes with customer outcomes. We are all familiar with many of the commercial benefits: greater customer retention lowers marketing costs and improves revenue & profitability;...
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